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How ‘digitally mature’ retailers can stand the test of a digital-first marketplace - Marketing Tech News

Here are the four technologies, all widely known, that are essential for retailers to plot their commerce journey and stay ahead of the digital curve going into the next decade.

With the right information in the right place, businesses can improve their product content and category managers can ensure that accurate, timely and high-quality product data is available across all sales channels.

An advanced CMS does just this by allowing an organisation to quickly manage and update web content to best align its brand to match buying behaviours.

The journey towards complete personalisation starts with attracting customers via increased SEO efficiency and engaging them through effective seasonal and trending content curation.

An effective CRM solution supports the automation of manual tasks, but more importantly it allows businesses to better understand their customer base and provides the opportunity to engage with them.

As the market evolves and new technologies continue to be embraced, businesses must assess how they are interweaving digital tools with sales, marketing and customer service, and a CRM solution will be a key component for any retailer on their commerce journey.

The way consumers interact with brands is changing as the retail market keenly adopts emerging technologies, and businesses must take advantage of AI to drive product innovation and enhance their processes to advance in this digital world.

Those who can adapt their operations to meet ever-changing customer demands and market trends will benefit from increased sales from existing customers, and consistently attract new customers to grow their customer base.

40+ WordPress Themes for IT Companies and Tech Startups 2019

As such, while wholly intuitive and friendly to beginner webmasters, Stratus packs under the hood a heap of sophisticated features that the more seasoned developers will appreciate, particularly its completely commented, cleanly formatted modular Bootstrap-based codebase, which was meant to be built upon if so required with ease and speed.

Stratus looks clean and crisp, loads fast and looks great across all devices and browsers, and premium features like the Master Slider and Page Builder will save your time and effort while making your website look tech-savvy and modern.

With total WooCommerce integration, 25 Bootstrap-based shortcodes for all sorts of tech and business related functionalities, limitless sidebars and widget zones via Widget Logic, Stratus is a clever theme for the cleverest webmasters.

Uncode is a flexible and versatile, nimble and quick on its feet, extensively search engine optimized and very fast loading, professionally developed and programmed for efficiency and cleanliness, well structured and visually innovative and original, conceptually unique and extremely responsive WordPress creative multipurpose website theme.

This theme is an amazingly shape-shifting theme that can effortlessly take whatever visage you decide best suits your needs, as it has been inherently designed to effortlessly mutate appearance and even features without skipping a beat or requiring you to write a single line of code yourself, making Uncode perfect for webmasters without any coding background, while its plentiful and ambitiously developer-friendly codebase, annotations and comments make it a programmer’s dream at the same time.

simple and streamlined user interface constructed with an enhanced Visual Composer using Revolution Slider and a host of custom elements tops off this splendidly complete package.

Tons of conceptually unique demo websites are readily available right out of the box, while unique Adaptive Images technological features appropriately rescales your image and visual content according to the pixel depth and proportion of viewing devices, making Uncode websites pixel perfect without fail.

Jevelin is a resourceful and creative, clean and pristine, smooth and seamless, modern and readily responsive WordPress premium multipurpose website theme.

Furthermore, it’s easy to use toolkit for the effortless and speedy creation of colorful and highly customizable modern websites across all sorts of industries and fields.

Jevelin has been purposefully crafted for versatility, and towards that end, is equipped with dozens of unique and pliable demo websites and page templates that are a single click away from being fully set up on your very own website, and which you can make your own in a matter of minutes with utter ease and speed through completely visual interfaces.

This theme is ideal for technological corporations, digital marketing agencies and similar professional endeavors that need a robust and flexible landing page website that can handle vast traffic loads coming from your massive online advertising campaigns, or your coupon redemption campaigns, or even traffic coming in from your mobile phone or tablet applications.

Jevelin is equipped with an engaging blog and portfolio layout styles, Parallax hardware-powered smooth scrolling and background sections, and fully functional commercial capabilities powered by the WooCommerce plugin suite.

While the tool already has a whopping twenty demos available, you can always enhance and improve the existing ones and even come up with custom layouts.

You can easily create a web space with a light or dark layout and even implement content marketing via a compelling blog.

Other goodies consist of one-click demo data install, SEO optimization, fast loading speed, fluid layout and mega menu.

Uplift is a smart and sleek, modern and minimalist, clean and cleverly coded, highly responsive WordPress business and corporate multipurpose theme.

A ready-made solution for seasoned webmasters and rookies as well to effectively and efficiently construct amazing, functional and creative modern websites that can impress a massive, online-based audience or a select few clients with equal grace.

Uplift is perfect for a wide range of possible applications and website archetypes, though it is uniquely suitable for meeting the expectations and requirements of tech startup websites.

With a curated selection of slick, minimalist demo websites available to easily replicate and fine-tune with the endlessly potent Swift Page Builder, and a slew of hundreds of Retina-ready, crystal clear Icon Fonts and FontAwesome Icons, making the right impression is easy as pie.

Explaining your products or services, modalities or business philosophy is an elegant, simple matter, with Uplift’s cutting edge Image Parallax and Video Parallax Background HTML5-powered technologies and the extensive Unbranded Advanced Theme Options Panel is available for you to make Uplift your own in a matter of minutes, down to fonts, logos, palettes and more.

With a collection of nine outstanding front demos and multiple inner page layouts, you can quickly find the winning combination for your purpose.

Kalium is a modern and engaging, technologically advanced and very innovative, readily responsive WordPress creative multipurpose portfolio and online shop website theme.

This theme is a very tech-savvy resource for webmasters with or without previous development experience to easily and effortlessly put together effective website solutions for a range of necessities across all sorts of industries and interests.

With its powerfully mobile friendly Bootstrap based code, Kalium faces absolutely no problems while handling visitors or customers hailing from all sorts of devices, platforms or browsers and using any screen sizes or orientation.

Furthermore, crafting your website is highly intuitive with Kalium by your side, requiring little more than simply choosing your favorite demo website or template pages to base your website off of, then proceeding to customize the appearance through the Visual Composer page builder to suite your wishes, perhaps add a couple sliders with Revolution Slider or LayerSlider to keep your visitors interested, and off you go.

Handling incoming traffic from mobile sources, app stores or social media campaigns is the bread and butter of the very scalable Kalium, and its newly minted Landing Page demo websites are real game changers for mobile app developers.

Massive Dynamic is an innovatively inventive, entirely elegant, superbly stylish, conveniently concise responsive WordPress creative multipurpose website builder.

It’s a very powerful and cutting-edge WordPress website builder, designed to service a myriad of completely different, distinct website archetypes and applications without skipping a beat.

To that end, Massive Dynamic has been equipped with a range of profoundly powerful tools that enable it to handle all sorts of imaginable website tasks and requirements.

Graphically, Massive Dynamic offers a supremely customizable environment filled with sleek layouts and Retina-ready icons and imagery, cleverly composed about a series of handsome templates that can be imported with a single click, plugins, shortcodes and settings included for your utmost convenience.

Wonderfully useful, commercial-grade e-Commerce capabilities are supported and included out of the box, so you can easily set up your online shop within minutes, without ever having to write a single line of code–simply add your products and descriptions, check out how it all looks with the Live Website Builder, fine-tune the details you’d like and start turning a revenue.

This theme comes available in 4 homepage layout, offers unlimited layout options, wide range of color choice, parallax effects for more appealing visual design, 1600+ Icons, over 45 CSS animations, Revolution Slider and a lot more.

KeySoft is a deeply clever and impeccably developed theme crafted specifically for greatly easing the workflow for webmasters with or without previous coding experience, trying to put together their own sophisticated landing page websites for a wide variety of technologically cutting edge enterprises and businesses across a whole spectrum, including freelance software engineers and developers, software firms, mobile app developers and, particularly, startup companies in the internet, mobile and tech sectors.

It comes equipped with the premium Visual Composer drag and drop page builder plugin, which will simplify the process of constructing your websites and customizing your web pages to suit your every necessity and requirement.

Additionally, this theme is a solution for a million different problems, an engaging platform for developing amazing websites with plentiful modern capacities and a sleek, intuitive graphic design within minutes, without ever having to write a single line of code yourself.

Incubator’s tech startup demo website template is a wonder to behold, with an extremely polished presentation that is incredibly easy to make your own through the industry standard Visual Composer premium drag and drop page builder, the Revolution Slider premium slideshow builder and an extended, powerful Admin panel with versatile, potent choices for you to fine-tune your website to suit your needs.

Incubator’s hundreds of elements, widgets and shortcodes have all been uniquely designed to satisfy critical business needs, featuring a multiplicity of Pricing Plans, Staff Blurbs, attractive high resolution Font Icon and Line Icon sets and endless iterations of Google Fonts and limitless color choices, combined with top of the line HTML5, CSS3, Parallax and Bootstrap technologies.

This theme has been created as a solution for webmasters that want a flexible theme that can satisfy their expectations across a broad range of business and corporate applications, offering both deep-seated functionality and polished graphical interface with plentiful customization to boot, in a sleek package that is easy to use and fine-tune to your precise specs and likes.

H-Code includes not only a wonderful series of premium, powerhouse plugins for you to turn your layouts and pages inside out at your will, create engaging slideshows and animated transitions, but also dozens upon dozens of demo websites and page templates meant for specific, niche applications and markets across all sorts of industries, fields and interests.

Technological startups and related projects, in particular, will find in H-Code a spectacular wealth of convenient options, widgets and shortcodes for showing off their products and services to the world and making a name for themselves online in a matter of minutes, with a myriad branding and customization choices as well as utter mobile friendliness right out of the box.

Launchkit is a very thorough and extensively developed theme that has been carefully and masterfully crafted over time by a group of experienced professionals, ensuring that every nook and cranny of a Launchkit website is entirely customizable in a myriad, streamlined ways, with a host of tech-friendly predesigned template pages, custom built widgets and plugins, and fantastically sharp and crisp Font Icons and shortcodes that make building your own internet technologies websites a breezy task.

It also includes over 30 Visual Composer elements exclusively designed for your benefit and perfect for A/B testing user interface models, a wealth of tech-savvy web development technologies nonchalantly deployed in a tasteful manner across a host of diverse, purposeful demo websites that are conceptually innovative, memorable and engaging, a clean and minimal user interface that can be readily adapted to suit your needs, jQuery enhanced widgets and features, AJAX filtering and infinite dynamic page loading for one page websites or long homepage websites alike, and innate search engine optimization down to the coding.

StartIT is a potent and business-savvy theme that packs all the widgets, tools, frameworks and plugins you will need in order to get started on the right foot and hit the ground running with your internet technologies website of any nature.

They also packed StartIT of thoroughly fleshed out demo websites and homepages with inner content pages as well, all minutely designed to the finest detail in order to create sharp and crisp Retina-ready visual elements and environments for your users to immerse themselves in.

Easy to use customization options and powerful blog and portfolio showcase options let you strut your stuff to the world at large in style, while complete WooCommerce integration makes StartIT a theme capable of marketing your wares directly to consumers, right off your website, within minutes of the uncomplicated 1-click setup process.

Unicon is a one of a kind theme, the result of a conceptual approach to development where design drove key factors that run through Unicon websites, producing a fabulously visually cohesive and integrated website theme that can effortlessly service a huge range of extremely diverse website archetypes and applications, with peculiarly strong skills for handling all sorts of technological or business related websites of any kind or purpose.

It has been developed on a bulletproof Bootstrap modular framework that is incredibly easy to develop and build upon, with clean, well structured and highly human legible code that is as efficient as it is neat and polished, and a wealth of professionally graphically designed widgets, plugins and shortcodes as well as hundreds of Retina-ready, crisp and sharp high resolution Font Icons are at your disposal right out of the box, so Unicon websites will always look stunning and impressive on top of behaving precisely as you see fit.

Foundry is a masterfully crafted theme that is the result of a deliberate and purposeful design process over a long time in order to create an extremely high quality product that empowers webmasters of any background to create the most deeply functional and graphically polished modern websites imaginable across a huge expanse of different website architectures and needs profiles.

It is a very versatile solution for website construction, with a modular and responsive Bootstrap framework that packs powerful HTML5 elements and shortcodes as well as stylish and smooth CSS3 animation with LESS files included for utmost customization ease and speed.

It’s a powerhouse theme that becomes putty in the hands of developers, easily turning inside out into whatever role you require it to perform, with engaging and alluring demo websites for you to hit the ground running while keeping it simple or dozens of readymade Visual Composer page templates for you to fiddle with and fine-tune into your precise and perfect specifications.

Lorem is a brilliantly creative and inherently versatile and flexible, deeply attractive and appealing responsive WordPress creative multipurpose website theme.

It’s a theme that has been born out of the laborious efforts of a team of professional graphic designers, coders and developers with the sole aim of producing a truly intuitive yet endlessly powerful and modern theme that can impress clients and audiences in general with its smooth Parallax visual effects, animations and transitions, its impeccably responsive Bootstrap technology, as well as cutting edge HTML5 backbone.

Lorem also makes short work of most website building tasks, with a peculiar capacity for showcasing creative, technological projects and business websites.

With its ample selection of portfolio options and customization possibilities, introducing your works to the world has never been easier or more exciting, while premium plugins like Visual Composer page builder and Revolution Slider provide Lorem with an engaging set of tools for crafting the website of your dreams, with a curated collection of professionally designed layouts and demo websites so you can get started with your Lorem tech startup website from day one!

It has a limitless number of colors, and includes PSD files, 6 header layouts, a drag and drop builder, as well as a revolution slider.

Some of the drag and drop elements and short odes include: an Animation box, dividers, over 2k icon fonts, alert boxes, accordions, member only content, and various types of display text.

If you consider buying this theme and trying it out, make sure to regularly post on their support forum, because developers actually listen to user feedback.

Users can also save their progress and visual composer choices, while QuickEdit deposits that information on your hard drive.  You can now work at your own pace, and resume customization once your schedule clears up.

Furthermore, some of its other features include an Adobe Typekit, multiple header styler, Mega Menu Widgets and backgrounds, Uniques logos and headers for each page, One-click template Install, Retina-availability, animated colums, 1800 icons and search engine optimization.

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